Two Cats Communications

Publicity, Pre-Orders, + Giveaways

Special Projects

For Publishers, Authors, + Independent Professionals

Publicity. Pre-order campaigns. Giveaways.

Special projects take time, careful planning, and excellent customer service. We have experience managing a variety of publicity initiatives, including mail-outs, press releases + media outreach, pre-order campaigns, and giveaways. Whether you’re a business or independent professional, we’d love to hear more about your special project and discuss how we can help.


 

publicity: international book club project

 
 

the project

We were hired to design a special package for book clubs, source recipients, and fulfill delivery. We designed and ordered a suite of custom branded swag, including a tote bag, discussion guide, and branded paper goods; sourced targeted recipients via social media outreach; and managed and fulfilled delivery of approximately 200 packages.

 

 

pre-order campaign

Untitled design-2.png

the project

We worked with a bookstore client to partner with a publisher and author + illustrator team to promote a buzzy picture book and garner pre-order sales. We created a suite of custom graphics, including a web banner and branded Instagram Stories, built a dedicated landing page on the client’s website, promoted the campaign through organic social media content, and provided customer service via the client’s social media platforms.

 

Contact us to discuss your special project.